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Challenge Cup Presented to Smith's of Drogheda

Smiths of Drogheda are absolutely delighted to announce that we have been awarded the Ford Customer Service Division (FCSD) Director’s Challenge Cup. This most prestigious cup is in recognition of our after sales business during 2014.

The FCSD Director’s Cup is awarded annually to the Ford Dealer who achieves the best performance in relation to the after sales business segment. Dave Pimlott, Ford Ireland’s Director of Customer Service said: “Hearty congratulations to Nicky Smith and his team on winning the FCSD Director’s Challenge Cup. After sales is such a crucial part of our business and the Smiths of Drogheda team know this very well. Often, a customer’s experience of after sales can be the determining factor as to whether or not they will be a repeat customer for a new car”

Nicky Smith thanked his team and told us how much this particular award meant to him – it is one thing most people are delighted with their new cars but another altogether when they return with an issue, or are paying for the upkeep of their vehicles, and this is where our team at Smiths have excelled. Celebrations were held all around and the cup was filled many times over. We are delighted to follow through on our motto “Smiths of Drogheda A tradition of putting YOU first”

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